Over the weekend, Donald Trump baffled social media once again with a single-word post: “Bela.” No context, no explanation — just another cryptic entry in his string of odd one-word tweets, instantly drawing comparisons to his infamous “covfefe” moment back in 2017.

California Governor Gavin Newsom, who has been leaning into a sharp, Trump-style online presence, wasted no time seizing the moment. His recent strategy of using memes, parody posts, and exaggerated all-caps rants has gone viral, often poking fun at Trump’s rhetoric, gestures, and style.

Newsom’s team flooded social media with memes, from AI-generated photos to parodies of Trump’s finger-pointing pose. But his biggest hit came in response to “Bela,” where he mockingly declared, “WE BROKE DONALD TRUMP,” before posting a satirical rant about Trump’s “tiny hands,” spelling errors, and “beautiful maps.”

The online back-and-forth has left people divided. Some find Newsom’s antics hilarious and refreshing, while others dismiss them as childish. Either way, the California governor has clearly tapped into a viral formula — and Trump’s mysterious “Bela” may have just given him his best material yet.