Those tiny bricks carry a history far bigger than any tower they can build. Long before Lego became a global empire, it began as a quiet idea in a small Danish workshop—rooted in craftsmanship, imagination, and a belief that play could shape a child’s future.
In the early 1930s, carpenter Ole Kirk Kristiansen started making wooden toys in Billund, Denmark. He didn’t see toys as distractions, but as tools for creativity, resilience, and learning—simple objects with serious purpose.
In 1936, he named his company “Lego,” from the Danish phrase Leg Godt, meaning “Play Well.” Only later did the family notice its striking Latin coincidence: lego — “I put together.” A perfect, unintended reflection of what the bricks would become.
With the invention of the interlocking plastic brick in 1958, Lego evolved into a universal language of building. Decades later, the mission remains the same: play well, imagine freely, and keep building—one brick at a time.