Her life was at stake, and she did the one thing that could save her: She ordered a pizza

In May 2015, Cheryl Treadway from Florida was held hostage at knifepoint by her boyfriend, Ethan Nickerson. Desperate for help, she ordered a pizza through the Pizza Hut app, including a hidden message asking for assistance. The staff alerted the police, who responded quickly, rescuing Treadway and her children.

While her story ended in rescue, domestic violence remains a widespread issue, affecting millions each year. Treadway’s experience mirrors a Super Bowl PSA about covertly calling for help. Organizations like the National Domestic Violence Hotline offer critical resources, and it’s essential for everyone to recognize subtle signs of abuse and respond accordingly. Treadway’s story underscores the importance of listening and acting on cries for help.

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